About Us

Meet Miithu, a Fashion Designer and the founder of Aadhvitaa.

I have started my Fashion Brand JMD COLLECTIONS on 2019. As we were groing gradually, catered to a wide range of designer sarees to our customers, we have realised that our handcrafted, handmade, handloom sarees are the most popular and demanding product to our customers. I truly believe , every woman is beautiful individually and there is a unique lady in every woman. With this believe and looking at the demand of our customers, we have introduced AADHVITAA, the unique lady on 2024 under JMD Collections.

The world of sarees is a testament to the rich cultural heritage and craftsmanship that has been passed down through generations. At the forefront of this tradition is Aadhvitaa, a distinguished house specializing in handmade handcrafted designer sarees. Each piece is not merely a garment but a narrative woven into fabric, reflecting the artistry and dedication of skilled artisans.

Handmade sarees are characterized by their unique qualities, which set them apart from mass-produced alternatives. The meticulous process of handcrafting involves several stages, including weaving, dyeing, and embellishing, all of which require a high level of skill and attention to detail. According to industry reports, handmade textiles can take up to 10 times longer to produce than machine-made counterparts, resulting in a product that is not only unique but also imbued with the artisan's personal touch.

The use of natural fibers in the creation of sarees is another significant aspect of their appeal. Fabrics such as cotton, silk, and linen are commonly utilized, each offering distinct properties. For instance, silk sarees are known for their luxurious sheen and drape, making them ideal for formal occasions, while cotton sarees are celebrated for their breathability and comfort, suitable for everyday wear. Studies indicate that natural fibers have a lower environmental impact compared to synthetic materials, making them a more sustainable choice.

Aaadhvitaa's collection showcases a variety of designs, each reflecting the diverse cultural influences that shape the art of saree-making. From intricate hand block printing to the Hand brush painting and hand embroidery, elegant simplicity of solid colors, the designs cater to a wide range of aesthetic preferences. 

Moreover, the significance of sarees extends beyond mere fashion; they are often worn during important life events, symbolizing grace and femininity. In many cultures, the saree is a garment that signifies a woman's identity and heritage. The craftsmanship involved in creating these pieces is not only an art form but also a means of preserving cultural narratives and traditions.

In conclusion, Aaadhvitaa stands as a beacon of excellence in the realm of handmade handcrafted designer sarees. By prioritizing quality, sustainability, and cultural heritage, the brand not only offers exquisite products but also contributes to the preservation of traditional craftsmanship. As consumers increasingly seek unique and meaningful fashion choices, the importance of handmade sarees continues to grow, reaffirming their place in contemporary wardrobes.